Comprehensive Intellectual Capital Management: Step-by-Step

“This is a seminal work in that vast wilderness where law merges with business. It should be dog-eared and underlined with notes in the margin by any lawyer or business leader who cares about how intellectual capital is valued and how it should be managed to maximize growth and profit. This is the critical knowledge for the next decade and beyond.”–John D. Hutson
Dean & President
Franklin Pierce Law Center

“Management and reporting of Intellectual Capital has become one of the most important issues facing business and society in the knowledge economy. Much work has been done around the world trying to develop general acceptable solutions. Nermien Al-Ali presents in her book a unique and very inspirational contribution to the search for ways of better managing and reporting Intellectual Capital.” –Jan V.K. Hoffmeister
Vice President, Intellectual Capital Management
Skandia Insurance Company

The Comprehensive Intellectual Capital Management (CICM™) approach overcomes the limitation of any one discipline in the field of Intellectual Capital Management, taking advantage of what each discipline has to offer in creating and sustaining an organization s competitive advantage. Author Nermien Al-Ali explains the fundamentals, practices, and models of intellectual capital management, providing a business-oriented, critical review of the tools and procedures that are available today. Her reader-friendly approach makes CICM accessible to a broad business audience. Part I explains the relationship between intellectual capital and market value, business growth, stock price, and overall competitive performance. Part II explains how the various intellectual capital management approaches and strategies function and overlap, and Part III presents a step-by-step application of practical techniques, processes, and strategies for managing intellectual capital using the CICM model. This forward-thinking study also:

• Includes a diagnostic tool that CEOs and other leaders of organizations can use to assess their position on the continuum of intellectual capital management, helping them define and leverage their competitive advantage
• Provides real-life examples, including extensive case studies of Dow Chemical and Skandia
• Offers checklists for the three main processes of intellectual capital management: knowledge, innovation, and intellectual property management
• Includes two appendices that bring the general reader up to speed in relation to business management concepts and intellectual property law

Comprehensive Intellectual Capital Management provides IP lawyers, business leaders, CEOs, and strategic managers the tools they need to successfully negotiate the shifting intellectual capital landscape.