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Competitive Intelligence: How To Gather Analyze And Use Information To Move Your Business To The Top New edition
Author(s): Larry Kahaner (Author)
- Publisher: Touchstone
- Publication Date: 11 Feb. 1998
- Edition: New edition
- Language: English
- Print length: 304 pages
- ISBN-10: 0684844044
- ISBN-13: 9780684844046
Book Description
In the first book designed for businesses of all sizes and managers at every level, Larry Kahaner explains the increasingly vital practice of competitive intelligence and how American companies can use it for success.
Competitive Intelligence : How to Gather, Analyze, and Use Information to Move Your Business to the Top is a practical guide to turning raw information into priceless knowledge and winning business strategy.
Editorial Reviews
About the Author
Larry Kahaner is an American journalist, author, ghostwriter and former licensed private investigator.
