Wow! eBook
The Ultimate Marketing Plan: Find Your Hook. Communicate Your Message. Make Your Mark. 3rd Edition
Author(s): Dan S. Kennedy (Author)
- Publisher: Adams Media
- Publication Date: April 19, 2006
- Edition: 3rd
- Language: English
- Print length: 240 pages
- ISBN-10: 1593374968
- ISBN-13: 9781593374969
Book Description
More than 5 million businesses have profited from this unique step-by-step marketing system. The Ultimate Marketing Plan, 3rd Edition shows you how to put together the most promotable message possible for any product or service. Filled with practical, no-nonsense ideas that help you position your product, build buzz and make money, this updated edition includes expanded coverage on Internet marketing.
Editorial Reviews
About the Author
Dan S. Kennedy is president of Kennedy’s Inner Circle, and has been writing sales letters for over twenty years for both large and small businesses. He is also a popular speaker on marketing and sales issues. His popular newsletter, The No B.S. Marketing Letter, reaches thousands of people in the U.S. and Canada while his Web site receives more than 10,000 dedicated visitors a month.
