The Little Book of Emerging Markets: How To Make Money in the World's Fastest Growing Markets

“This lucidly written Little Book shows how far Mobius has come since his mentor, John Templeton, taught him how to look for overseas bargains. Now investing in over 60 countries, he lists many rules for investment success. He warns investors to diversify their portfolios with funds to counteract high market volatility in these markets, adding that the world ‘belongs to the optimists.'”
—George Cole Scott, President, Closed-End Fund Advisors

“Mobius is a true master of developing market investing. In this book, he reduces the complexities of the subject to entertaining reading; provides simplicity that masks the intricacies of underlying theories and practicalities; and offers clarity of compelling logic in advice and conclusions.”
—Gordian Gaeta, emerging markets investor and author of Frontiers in Credit Risk

“With this Little Book, Mobius shares a wealth of experience—40 years in emerging markets —along with the lessons he has learned from the wealth he has accumulated for his clients in growing his emerging market kitty from US$100 million to US$50 billion.”
—Tony Shale, CEO, Euromoney Institutional Investor, Asia

Emerging markets offer some of the best investment opportunities in the world. And while there are no guarantees of investment success in this field, there are plenty of lessons—such as focusing on fundamentals, tolerating market volatility, and taking a long-term view—that can put you in a better position to excel.

Having worked in emerging countries for more than forty years, Mark Mobius—considered the father of emerging markets investing—has learned a great deal about how these markets operate and where money can be made in them. Now, with The Little Book of Emerging Markets, he shares his extensive experience with you.

Page by page, Mobius puts his approach to these markets in perspective, with discussions of:

• The importance of emerging markets as an investment destination

• Investment instruments that allow access to these markets—from emerging market mutual funds to depository listings of emerging market companies

• The realities of emerging market risk and how to capitalize on it

• Finding future growth in frontier markets, which are younger and less developed than emerging markets

• Profiting from a firm understanding of the macro and micro views of an emerging market

Throughout the book, you’ll also find “Field Notes” from Mobius’ recent trips to countries considered to have emerging or frontier markets. These notes highlight industries to watch out for and offer a glimpse into the sentiment there.

Written in a straightforward and accessible style, The Little Book of Emerging Markets will equip you with information needed to successfully navigate these markets and find the best possible investments within them.

Mark Mobius, Ph.D., Executive Chairman of Templeton Emerging Markets Group, currently directs analysts based in Templeton’s 17 emerging markets offices and manages the emerging markets portfolios.
Dr. Mobius has spent more than 40 years working in emerging markets all over the world. He joined Franklin Templeton Investments in 1987 as president of the Templeton Emerging Markets Fund, Inc. In 1999, he was appointed joint chairman of the Global Corporate Governance Forum Investor Responsibility Taskforce of the World Bank and Organization for Economic Cooperation and Development.
Awards include: (1) “50 Most Influential People” by Bloomberg Markets Magazine in 2011, (2) “2010 Africa Investor Index Series Awards” by African Investor, (3) “Emerging Markets Equity Manager of the Year 2001” by International Money Marketing, (4) “Ten Top Money Managers of the 20th Century” in a survey by the Carson Group in 1999, (5) “Number One Global Emerging Market Fund” in the 1998 Reuters Survey, (6) “1994 First in Business Money Manager of the Year” by CNBC, (7) “Closed-End Fund Manager of the Year” in 1993 by Morningstar and, (8) “Investment Trust Manager of the Year 1992” by Sunday Telegraph. Dr. Mobius was also named by Asiamoney magazine in 2006 as one of their “Top 100 Most Powerful and Influential People.” Asiamoney said, he “…boasts one of the highest profiles of any investor in the region and is regarded by many in the financial industry as one of the most successful emerging markets investors over the last 20 years. Despite tough times during the financial crisis nine years ago, he still commands a strong following in the investment world and is influencing the direction of billions of investment dollars.”
Dr. Mobius earned bachelor’s and master’s degrees from Boston University, and a Doctor of Philosophy (Ph.D) in economics and political science from the Massachusetts Institute of Technology. He is the author of the books Trading with China, The Investor’s Guide to Emerging Markets, Mobius on Emerging Market, Passport to Profits, Equities – An Introduction to the Core Concepts, Mutual Funds – An Introduction to the Core Concept, Foreign Exchange – An Introduction to the Core Concepts and Mark Mobius – An Illustrated Biography.