Author(s): Steve Bavister (Author), Amanda Vickers (Author)
Publisher: Teach Yourself
Publication Date: 26 Feb. 2010
Edition: Revised ed.
Language: English
Print length: 336 pages
ISBN-10: 1444102974
ISBN-13: 9781444102970
Book Description
This new edition of a popular guide to Neuro-Linguistic Programming draws on the latest neuroscience findings to give you a better understanding of NLP, and what it can do for you both professionally and personally. It introduces the foundations of NLP and the key principles of the technique, explaining the theory behind submodalities, the power of beliefs and values, and the importance of well-formed outcomes. Written in a jargon-free and accessible style, it will help you to use rapport, modelling and other effective strategies to achieve your goals at work – and to bring the principles of NLP to other areas in your life, making you an effective leader, partner and negotiator.
Editorial Reviews
Book Description
A new edition of a guide with an established sales history, brought up to date to allow for recent developments in research.
From the Back Cover
Are you new to Neuro Linguistic Programming, one of the most fascinating and most powerful forms of applied psychology today?
Do you want a better understanding of what makes you and others tick? Are you seeking clearer goals, more effective communication and better relationships?
Essential NLP gives you straightforward access to understanding NLP and helps you to put the ideas and techniques into practice in your personal and professional life, both in your behaviour and in your important relationships.
Featuring new material on NLP and Neuroscience, as well as exercises, activities, case studies, anecdotes and quizzes, this book provides business-related applications throughout, and is perfect for anyone seeking a solid grounding in NLP.
– Use NLP in your daily life – Set clearer goals – Communicate better – Improve your relationships
Steve Bavister and Amanda Vickers are NLP Master Practitioners and consultants in presentation skills, personal impact and all aspects of communication. They run a highly successful global training consultancy and are experts in delivering skills training for business success.
About the Author
Steve Bavister is an experienced NLP coach, therapist, trainer, author and editor of RAPPORT – the magazine of the Association for Neuro-Linguistic Programming (ANLP). He has an honours degree in psychology and has written books on coaching, NLP and photography.
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