Life Kerning: Creative Ways to Fine Tune Your Perspective on Career and Life

Life Kerning: Creative Ways to Fine Tune Your Perspective on Career and Life book cover

Life Kerning: Creative Ways to Fine Tune Your Perspective on Career and Life

Author(s): Justin Ahrens (Author)

  • Publisher: John Wiley & Sons
  • Publication Date: 16 Dec. 2011
  • Language: English
  • Print length: 176 pages
  • ISBN-10: 1118067827
  • ISBN-13: 9781118067826

Book Description

Creative approaches for designing a more balanced life and career In the graphic design industry, kerning is the fine-tuning or adjustment of space between letterforms (type). In this book, author Justin Ahrens applies this concept to both the life and career of business professionals. There is a common misconception that positive change in one’s life only comes from a complete system overhaul. Ahrens challenges this notion by inviting business leaders and professionals to not only reassess the various spaces and goals of one’s life, but to rethink our understanding of balance altogether. This book includes insights and observations from both the creative and professional world. * Guides you in determining what you’re passionate about, and how to keep those passions in the forefront of your life and career * How to create work that stands apart * How to cultivate and maintain a group of wise mentors * Develop critical decision-making skills Live a life that fuels your work, and work in a way that fuels your life. Life Kerning shows you how.

Editorial Reviews

From the Inside Flap

Great design comes not in the lightning strike of a brilliant idea but in the painstaking process of refinement. Part of the design process involves kerning, the meticulous adjustment of space between letterforms (type). And so it is in life that the achievement of excellence comes not in broad strokes but in deliberate and incremental change.

In Life Kerning, author Justin Ahrens applies this concept to both your life and career. There is a common misconception that positive change can only come from a complete system overhaul. Ahrens challenges this notion by inviting business leaders and professionals to not only reassess the goals of your life, but also to rethink your understanding of balance altogether.

Using insights and observations from both the creative and professional world, this book guides you in determining what you’re passionate about, and then how to keep those passions in the forefront of your life and career. Discover strategies to apply to your life and career that will allow you to:

  • Reach out to others strategically and trust the collaboration process

  • Create space in your life and add enjoyment to your day-to-day existence

  • Develop critical decision-making skills

  • Establish an inspiring and motivating workplace environment

  • Learn how and when to ask for more

  • Embrace your curiosity, and become a catalyst for positive change

Live a life that fuels your work, and work in a way that fuels your life. Life Kerning shows you how, one miniscule step at a time.

From the Back Cover

Small steps toward the elusive work-life balance:Live a life that fuels your work, and work in a way that fuels your life. Life Kerning shows you how, one miniscule step at a time.

“I just love this book. And you will, too, if you strive to be a human being and not a human doing. It’s about simple truths: Serve others. Say thank you. Create more good. Believe in something bigger than yourself. Do what you love. This isn’t rocket science—it’s just a great guide for assessing what’s important in your life. Read Life Kerning, take it to heart, and watch everything around you get a little bit better.”
— Ken Blanchard, coauthor of The One Minute Manager and Lead with LUV

“Life Kerning is a very good read. The style is such that you feel like Justin is alongside you as you both discover how to navigate work and life. As I was reading it, I found myself drawn further and further into the concepts just by the authenticity with which they were delivered, but honestly, the concepts themselves are meaty but accessible. I’m going to give this away to a lot of my friends and clients.”
— David C. Baker, ReCourses, Inc.

About the Author

Justin Ahrens is the founder, principal, and creative director of Rule29, one of Chicago’s top creative studios, which focuses on making creative matter for their clients in print, spatial, and online environments. His clients range from nonprofit organizations to Fortune 500 corporations, including Allstate Insurance, Life In Abundance, Team Red White and Blue, rock legend Alice Cooper, Invesco PowerShares, and DC Comics, to name a few. He and his work have been recognized by AIGA, the Professional Association of Design, Communication Arts and HOW, the go-to magazines for graphic designers. Follow Justin @justinahrens and @rule29.

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