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Successful Management 1995th Edition
Author(s): N. Bain (Author)
- Publisher: Palgrave Macmillan
- Publication Date: 10 Oct. 1995
- Edition: 1995th
- Language: English
- Print length: 239 pages
- ISBN-10: 033364347X
- ISBN-13: 9780333643471
Book Description
This book provides a guide to successful management. Managers need to set the right objectives for the company and clear objectives for themselves. A general manager must develop new strategies that are relevant to the environment and are based on the core competences of the corporation. These strategies will need to yield a long term competitive advantage so that they significantly increase the value of the company over time. This book, by the Chief Executive of a major multinational company, provides many insights and thoughtful consideration of important aspects of successful management.
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NEVILLE BAIN
