“Organizational network analysis has helped Ketchum improve the functioning of one of our largest offices, as well as one of our largest clients. It gives a practical map of relationships that you can use to find clarity amidst the ambiguity―I heartily recommend this book!”
―Ray Kotcher, CEO, Ketchum

“Shows executives how to leverage seemingly invisible networks for performance and innovation impact. Through compelling and detailed cases the authors demonstrate how top organizations are deriving measurable business impact by cultivating networks that support strategic objectives―not simply building collaborations indiscriminately. The ideas are highly impactful and ones we are using on several fronts at Monsanto.”
―Mark Showers, chief information officer, Monsanto

“Cross and Thomas continue to break new ground in the study―and most importantly in the practical application―of social network analysis to organizational results. Their framework for examining networks is both specific and actionable. The ideas in Driving Results Through Social Networks will continue to help our leaders maximize their own effectiveness and drive Hewlett-Packard forward.”
―Steffen Landauer, chief learning officer, Hewlett-Packard

“Many of us spend a significant amount of managerial time trying to constantly reorganize into global, matrixed organizations and wonder why it’s so challenging to assimilate and engage talent while driving change and innovation. Cross and Thomas suggest a very novel idea we are increasingly employing at Citi―that we should be focused on analyzing, building, and leveraging the social networks that drive how work really gets done.”
―Greg Burns, chief learning officer, Citi

“As a practitioner of leadership development, I can say with confidence that it is rare to come across a solid academic idea that translates into practical actions for a firm. The ideas in this book offer not only new ways to understand how organizations work but, most importantly, new ways to make organizations work better.”
―Lisa Vertucci, managing director, Barclays Capital

“The business world is experiencing tremendous pressures to be more flexible and able to harness the knowledge and power of people. Cross and Thomas provide important insights into how to address these issues by leveraging social networks. Managing social networks, as an evolving field of management practice, is going to make a big difference in business performance.”
―Steve Maritz, chairman & CEO, Maritz Inc.

Robert J. Thomas is executive director of Accenture’s Institute for High Performance and a senior executive based in Boston, Massachusetts. He specializes in leadership, organization design, and transformational change.

“This book is the primer for social innovation.”
—Muhammad Yunus, Nobel Peace Prize Laureate and founder of Grameen Bank

Practical, wise, and witty, Do Good Well is a groundbreaking book that offers a comprehensive and readily adaptable guide to social innovation that not only captures the entrepreneurial and creative spirit of our time, but also harnesses the insights, wisdom, and down-to-earth experience of today’s most accomplished young leaders.

Written with a fresh voice and a dash of humor, Do Good Well avoids the typical generalized takeaways and overly simplistic “how-to” advice which lacks grounding in a larger context. It delivers instead a winning combination of theory, anecdote, and application that walks you through the process of identifying a problem, developing an action plan, and then executing the plan in a way that will get results.

Praise for Do Good Well

“The book we’ve all been waiting for—brilliant and full of energy, this manual provides the tools and step-by-step instructions to transform anyone into a leader of social change. So hands-on and high-yield that it will never gather dust!”
—Nancy Lublin, CEO, DoSomething.org

“An outstanding leadership guide that empowers young entrepreneurs to be the change and take action today. An essential companion for the classroom, boardroom, and chatroom.”
—Alan Khazei, cofounder of City Year and founder of Be The Change, Inc.

“As a college professor, I see energetic students every day who aspire to ‘change the world.’ Do Good Well fills a critical void by giving these passionate individuals the know-how to lead meaningful action and maximize their impact. A book that is most impressive in both the breadth and depth of topics it covers and the sageness of the advice it provides.”
—Christopher Winship, Diker-Tishman Professor of Sociology, Harvard University

“Do Good Well serves as a catalyst to help those who want to accelerate social change. It is the ‘go-to’ reference on how citizens can make a big impact in their communities and around the world!”
—Sonal Shah, first director of the White House Office of Social Innovation and Civic Participation

“This book is the primer for social innovation.”
―Muhammad Yunus, Nobel Peace Prize Laureate and founder of Grameen Bank

Practical, wise, and witty, Do Good Well is a groundbreaking book that offers a comprehensive and readily adaptable guide to social innovation that not only captures the entrepreneurial and creative spirit of our time, but also harnesses the insights, wisdom, and down-to-earth experience of today’s most accomplished young leaders.

Written with a fresh voice and a dash of humor, Do Good Well avoids the typical generalized takeaways and overly simplistic “how-to” advice which lacks grounding in a larger context. It delivers instead a winning combination of theory, anecdote, and application that walks you through the process of identifying a problem, developing an action plan, and then executing the plan in a way that will get results.

Praise for Do Good Well

“The book we’ve all been waiting for―brilliant and full of energy, this manual provides the tools and step-by-step instructions to transform anyone into a leader of social change. So hands-on and high-yield that it will never gather dust!”
―Nancy Lublin, CEO, DoSomething.org

“An outstanding leadership guide that empowers young entrepreneurs to be the change and take action today. An essential companion for the classroom, boardroom, and chatroom.”
―Alan Khazei, cofounder of City Year and founder of Be The Change, Inc.

“As a college professor, I see energetic students every day who aspire to ‘change the world.’ Do Good Well fills a critical void by giving these passionate individuals the know-how to lead meaningful action and maximize their impact. A book that is most impressive in both the breadth and depth of topics it covers and the sageness of the advice it provides.”
―Christopher Winship, Diker-Tishman Professor of Sociology, Harvard University

“Do Good Well serves as a catalyst to help those who want to accelerate social change. It is the ‘go-to’ reference on how citizens can make a big impact in their communities and around the world!”
―Sonal Shah, first director of the White House Office of Social Innovation and Civic Participation

Nina Vasan is a social entrepreneur. She has been honored as one of America’s Top 10 Youth Volunteers, a Young Adult Winner of the National Caring Award, a Girl Scouts National Young Woman of Distinction, and one of Glamour magazine’s Top 10 College Women.

Jennifer Przybylo has dedicated her life to service. Her leadership has been recognized by the Prudential Spirit of Community Awards, the United States Senate Youth Program, and the Toyota Community Scholars Program.