Starting and Running an Online Business For Dummies
Author(s): Dan Matthews (Author), Greg Holden (Author)
Publisher: John Wiley & Sons
Publication Date: 30 Mar. 2007
Language: English
Print length: 384 pages
ISBN-10: 0470057688
ISBN-13: 9780470057681
Book Description
Whether you’re a budding entrepreneur or a small business owner looking to expand your business online, this up–to–date and easy–to–follow guide covers all the essentials you need to know set up a website and start trading quickly and profitably. With strategies to help you identify your market, design your website, choose services, trade securely, boost sales and stay ahead of the competition, this book is just what you need to succeed.
Editorial Reviews
From the Back Cover
Whether you’re a budding entrepreneur or a small business owner looking to expand your business online, this up–to–date guide covers all the essentials you need to know to set up a Web site and start trading quickly and profitably. With strategies to help you identify your market, design your Web site, use new technology, trade securely, and stay ahead of the competition, this book is just what you need to succeed.
About the Author
Dan Matthews is Group Online Editor of Caspian Publishing, which produces magazines, Web sites, and events for an audience of UK entrepreneurs. Greg Holden is the author of over 25 books including eBay PowerUser′s Bible .