Wow! eBook
Sports Fans 2.0: How Fans are Using Social Media to Get Closer to the Game
Author(s): David M. Sutera (Author)
- Publisher: Scarecrow Press (UK)
- Publication Date: 25 April 2013
- Language: English
- Print length: 212 pages
- ISBN-10: 0810890763
- ISBN-13: 9780810890763
Book Description
In Sports Fans 2.0: How Fans Are Using Social Media to Get Closer to the Game, David M. Sutera explores the increasingly participatory nature of contemporary sports fandom and spectatorship. He examines the ways in which digital media has created and facilitated new channels for sports fan engagement, and how technology has enhanced the fan’s perception of participating in America’s sports culture. In addition, Sutera shows how high-profile athletes are using social media to increase their fan base and promote their own celebrity status, creating the sense that they are more accessible to their fans.
Social media has forever altered the way sports fans and athletes engage with each other. Covering a wide range of sports and social media outlets, Sports Fans 2.0 is an accessible examination of how technology has changed—and will continue to change—the world of sports. Written for general readers and scholars alike, this book will appeal to anyone interested in the effects of social media on popular culture.
