Wow! eBook
Psychoanalytic Accounts of Consuming Desire: Hearts of Darkness 2013th Edition
Author(s): John Desmond (Author)
- Publisher: Palgrave Macmillan
- Publication Date: 28 Nov. 2012
- Edition: 2013th
- Language: English
- Print length: 308 pages
- ISBN-10: 0230252192
- ISBN-13: 9780230252196
Book Description
Provides an accessible introduction to psychoanalytic explanations of consumer desire. Topics are drawn widely to reflect the scope of Freud’s vision and include dreams, sexuality and hysteria. Discussion is widened to selectively include authors such as Melanie Klein and Jacques Lacan, and to include evaluation of current research.
Editorial Reviews
About the Author
JOHN DESMOND is a reader in management at the University of St. Andrews, UK. He was born in Derry and currently lives equably in exile in Scotland with his wife Fiona. John’s other books are Consuming Behaviour (Palgrave, 2003) and Fundamentals of Marketing (2007), co-authored with Marilyn Stone.
