Wow! eBook
Small Business Management and Entrepreneurship 7th Edition
Author(s): David Stokes (Author), Nick Wilson (Author)
- Publisher: Cengage Learning EMEA
- Publication Date: 21 Jan. 2017
- Edition: 7th
- Language: English
- ISBN-10: 1473729734
- ISBN-13: 9781473729735
Book Description
This new edition of the text continues to extend its coverage of small business management and entrepreneurship, drawing on contemporary theory and practice in equal measure. Whilst the structure and format of the chapters remains broadly the same as the previous edition, the book includes many new examples and current references drawn from a wide variety of industrial, social and cultural contexts, bringing our knowledge of small business management and entrepreneurship up to date.
Editorial Reviews
About the Author
Professor David Stokes is Emeritus Professor of Entrepreneurship, in the Small Business Research Centre (SBRC), Kingston Business School, Kingston University, London. Following education at Oriel College, Oxford and the City University Business School, his management career has been with large and small enterprises in the private and public sectors. The subject of his Ph.D. thesis was small enterprise development in the public sector, and he has been involved in many research studies into diverse aspects of small business management, including marketing, critical survival factors and raising finance.
Professor Nick Wilson is Professor of Culture and Creativity at the Department of Culture, Media and Creative Industries, King’s College London, where he founded the MA in Arts & Cultural Management. He was previously Principal Lecturer in Entrepreneurship and Small Business at Kingston University, and Course Director of the Programme of Masters courses in the Creative Industries & the Creative Economy.
