Set Up a Successful Small Business: Teach Yourself

Is this the right book for me?

Set Up a Successful Small Business will help you to get your business venture off the ground and turning a profit. Arming you with a strategy for success, the book will support you through the entire process, from getting to grips with business finance to effective marketing. Written by small business owners who have been through it all themselves, you’ll also receive insider tips to help give your business the edge.

Set Up a Successful Small Business includes:

Chapter 1: The first step

Chapter 2: Business finance

Chapter 3: Premises

Chapter 4: Methods of trading

Chapter 5: Marketing

Chapter 6: Selling the product or service

Chapter 7: Doing the books

Chapter 8: Personal finances and business expenses

Chapter 9: The professionals

Chapter 10: The office

Chapter 11: Employing others

Chapter 12: Opening a shop

Chapter 13: Import and export

Chapter 14: e-commerce

Learn effortlessly with a new easy-to-read page design and added features:

Not got much time?

One and five-minute introductions to key principles to get you started.

Author insights

Lots of instant help with common problems and quick tips for success, based on the authors’ many years of experience.

Test yourself

Tests in the book and online to keep track of your progress.

Extend your knowledge

Extra online articles to give you a richer understanding of setting up your own small business.

Things to remember

Quick refreshers at the end of each chapter to help you remember the key facts.

Try this

Innovative exercises illustrate what you’ve learnt and how to use it.