
Setting Up Shop: The Complete Step by Step Guide to Starting and Running a Successful Retail Business in Australia
Author(s): John Stanley (Author)
- Publisher: Wiley
- Publication Date: September 26, 2011
- Edition: 1st
- Language: English
- Print length: 240 pages
- ISBN-10: 0731405900
- ISBN-13: 9780731405909
Book Description
Retailing is one of the most exciting professions you can enter. In Australia, this dynamic and growing industry is worth over $18 billion a year. Many new enterprises fail because they do not do their homework when they start their business.
Setting Up Shop is a toolkit for anyone starting or buying a retail business in Australia, and aims to provide a simple step-by-step approach to setting up a retail business. It covers everything from buying an existing business versus starting a business, writing a business plan, location and buying versus leasing, to finance, pricing, merchandising, recruiting, marketing and succession planning.
Editorial Reviews
About the Author
John Stanley has over 25 years experience in the retail consultancy industry, and is one of the world’s leading retail consultants. He is the author of two retail books and several horticultural industry books.
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