Selling to Anyone over the Phone

This completely revised edition takes a no-excuses, hands-on approach, from generating better leads to fine-tuning your message to partnering with decision makers. And it’s packed with all-new chapters on using cutting-edge technology—such as delivering engaging presentations via webinars and teleconferencing as well as composing text messages that are appropriate and effective—and on communicating with people from diverse cultures and countries to close more deals.

Updated chapters include new material on establishing ongoing trust relationships over the phone, as well as sample conversations that clearly show what works and what doesn’t; valuable insider tips, such as a simple trick that guarantees your appointments won’t be cancelled; lists of “freeze questions” to avoid; sidebars on a “greener way to do business”; “talk tip” features from one of the hottest sales trainers today; and much more.

Don’t get stuck in bad habits that prevent you from reaching your goals. Instead, let this new edition of a bestselling sales classic give you the specific tactics you need for talking (and listening) your way to success!