Risk Roulette: The Surprising Reasons Why Some Businesses Work and Others Fail

Risk Roulette:The Surprising Reasons Why Some Businesses Work and Others Fail

Risk Roulette:The Surprising Reasons Why Some Businesses Work and Others Fail

by: Graham Ruddick (Author)

Publisher: Kogan Page

Edition: 1st

Publication Date: 2024-10-29

Language: English

Print Length: 208 pages

ISBN-10: 1398616079

ISBN-13: 9781398616073

Book Description

Success requires taking a risk, or two. But have you ever bet the house on a seemingly good idea for it to become a bad business decision? Risk isn't just about being risky and having a blasé attitude to responsibility. It's about understanding risk more broadly, from the level of risk involved in a decision and how to reduce it, to the difference between short-term and long-term risk.Based on fifteen years researching and interviewing leaders, including the founders and chief executives of some of the biggest businesses around the world, journalist Graham Ruddick, has found that there's a pivotal trait leaders have when it comes to success:they understand risk.Join icons from the worlds of business, finance, journalism and sports who know how to make risk work for them and push the boundaries so you can elevate your business.

Editorial Reviews

Success requires taking a risk, or two. But have you ever bet the house on a seemingly good idea for it to become a bad business decision? Risk isn't just about being risky and having a blasé attitude to responsibility. It's about understanding risk more broadly, from the level of risk involved in a decision and how to reduce it, to the difference between short-term and long-term risk.Based on fifteen years researching and interviewing leaders, including the founders and chief executives of some of the biggest businesses around the world, journalist Graham Ruddick, has found that there's a pivotal trait leaders have when it comes to success:they understand risk.Join icons from the worlds of business, finance, journalism and sports who know how to make risk work for them and push the boundaries so you can elevate your business.

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