Reputation: A Network Interpretation

Reputation: A Network Interpretation book cover

Reputation: A Network Interpretation

Author(s): Kenneth H. Craik (Author)

  • Publisher: Oxford University Press
  • Publication Date: November 11, 2008
  • Edition: 1st
  • Language: English
  • Print length: 264 pages
  • ISBN-10: 0195330927
  • ISBN-13: 9780195330922

Book Description

This book argues that a network interpretation of reputation advances our understanding of an essential and inescapable feature of social life and integrates many of its' varied facets. Reputation is a dispersed phenomenon that is to be found in the beliefs and assertions of an extensive number of other individuals. Reputation is part of the environment but uniquely referenced to a specific person. Discussions concerning reputation are often vague with regard to who are those others holding beliefs or making assertions about a person and thereby contributing to that person's reputation, with reference perhaps to 'people in general' or 'society at large.' A network model of reputation generates conceptual innovations that have systematic implications for such diverse disciplines as network theory and social network analysis, gossip research, person perception and cognition, social representation research, personality theory and assessment, publicity and public relations, libel law, biographical studies, and cultural history. Craik argues that reputation is not simply a central topic for the study of social life. Rather, it holds the potential to sustain an interdisciplinary field of inquiry in its own right.

Editorial Reviews

Review

An indispensible book that presents a network interpretation of reputation and advances our understanding of this feature of social life.

Book Description

An indispensible book that presents a network interpretation of reputation and advances our understanding of this feature of social life.

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