Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference

by: Hawes, Jon M.; Glisan, George B.

Publisher: Springer International Publishing(2015/5/18)

Language: English

ISBN-10: 3319170511

ISBN-13: 9783319170510

e-ISBN-10: 331917052X

e-ISBN-13: 9783319170527