
Practical AI for Business Leaders, Product Managers, and Entrepreneurs: The Big Data Implementation Handbook
Author(s): Essa (Author)
- Publisher: De Gruyter
- Publication Date: 21 Mar. 2022
- Edition: 1st
- Language: English
- Print length: 240 pages
- ISBN-10: 1501514644
- ISBN-13: 9781501514647
Book Description
Authors Alfred Essa and Shirin Mojarad provide a gentle introduction to foundational topics in AI. Each topic is framed as a triad: concept, theory, and practice. The concept chapters develop the intuition, culminating in a practical case study. The theory chapters reveal the underlying technical machinery. The practice chapters provide code in Python to implement the models discussed in the case study.
With this book, readers will learn: br>
● The technical foundations of machine learning and deep learning
● How to apply the core technical concepts to solve business problems
● The different methods used to evaluate AI models
● How to understand model development as a tradeoff between accuracy and generalization
● How to represent the computational aspects of AI using vectors and matrices
● How to express the models in Python by using machine learning libraries such as scikit-learn, statsmodels, and keras
Editorial Reviews
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About the Author
Shirin Mojarad is a senior machine learning specialist at Google Cloud. Previously, she was a senior data scientist at Apple where she worked on AB experimentation, causal inference, and metrics design. She has experience applying AI and machine learning to five vertical markets in Big Data: healthcare, finance, educational technology, high tech, and cloud technology. She received her master’s and Ph.D. from Newcastle University, United Kingdom.
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