
The PayPal Official Insider Guide to Mobile Profits: Make Money Anytime, Anywhere
Author(s): Matthew T. Jones (Author), Laura Chambers (Foreword), Kirsten Barta (Contributor)
- Publisher: Peachpit Pr
- Publication Date: January 1, 2011
- Edition: 1st
- Language: English
- Print length: 219 pages
- ISBN-10: 0321792165
- ISBN-13: 9780321792167
Book Description
Mobile commerce opportunities are everywhere people go, 24/7. And PayPal is in the forefront of harnessing those opportunities, offering mobile businesses faster, easier, safer, and more positive customer checkout experiences. PayPals mobile checkout tools support profitable websites and apps on all of todays smartphones, tablets, and other portable devices. This book shows how you can implement these tools to more effectively capture this vast new revenue stream. Youll learn how to partner with PayPal to:
- Maximize payment opportunities in the open mobile marketplace
- Apply mobile website and app building best practices
- Integrate PayPal Mobile express checkout and payment software systems
- Master mobile consumer shopping behavior, technology, and payment trends
- Profit with custom, efficient PayPal Mobile payment options for your business
This expert, easy-to-follow advicestraight from those who design and build PayPal Mobileis your direct link to effective mobile payments and business success.
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