The Oxford Handbook of Corporate Reputation Reprint Edition

The Oxford Handbook of Corporate Reputation Reprint Edition book cover

The Oxford Handbook of Corporate Reputation Reprint Edition

Author(s): Michael L. Barnett (Author), Timothy G. Pollock

  • Publisher: Oxford University Press
  • Publication Date: May 13, 2014
  • Edition: Reprint
  • Language: English
  • Print length: 502 pages
  • ISBN-10: 0198704615
  • ISBN-13: 9780198704614

Book Description

The Handbook offers a diverse set of scholarly perspectives on the nature of corporate reputation: what it is, where it comes from, and how it may be managed to create and protect corporate as well as societal value. Written and organized in an accessible way, it assesses the current state of the field and provides guidance for future research.

Editorial Reviews

Review

"...Barnett and Pollock succeed in pulling together a wide-ranging literature and making it more systematic and accessible. Rather than forging new paths, the chapters deepen, clarify, and extend existing paths... I suspect this volume will become an essential reference for those interested or invested in the subject of corporate reputation." --Administrative Science Quarterly

Review

A broad scholarly survey on corporate reputation: what it is, where it comes from, and how it may be managed to create and protect corporate as well as societal value

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