Open Innovation: New Product Development Essentials from the PDMA

Open Innovation: New Product Development Essentials from the PDMA

by: Griffin, Abbie; Noble, Charles; Durmusoglu, Serdar

Publisher: Wiley ( 2014-09-19 )

ISBN-13: 9781118770771

e-ISBN-13: 9781118770788

ISBN-10: 1118770773

Edition: 1

Language: English

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