Mental Convenience bei Produktlinien: Kognitiv entlastende Gestaltung der Informationsdarbietung auf Produktverpackungen von FMCGs
by: Spomer, Olga
Publisher: Springer ( 2013-11-22 )
ISBN-13: 9783658042530
e-ISBN-13: 9783658042547
ISBN-10: 3658042532
Edition: 1
Language: German
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