Wow! eBook
Media & Culture: An Introduction to Mass Communication 13th Edition
Author(s): Richard Campbell (Author), Christopher Martin (Author), Bettina Fabos (Author), Ron Becker (Author)
- Publisher: Bedford/St. Martin's
- Publication Date: 15 April 2022
- Edition: 13th
- Language: English
- Print length: 592 pages
- ISBN-10: 1319244939
- ISBN-13: 9781319244934
Book Description
The #1 introduction to mass communication text, Media & Culture: Mass Communication in a Digital Age, is at the forefront of this dynamic course, addressing the most current issues of our time. In this edition, Media & Culture digs deeper than ever before into the impact of the digital revolution, examining the reality of what it means to live, work, and communicate in a connected world where digital is the norm. This edition is now available with Achieve, Macmillan’s courseware platform that sets the standard for powerful learning content, engaging activities, and actionable insights and analytics. An exciting digital-only content update, available in Achieve in December 2023, features three new modules on timely topics: artificial intelligence, social media and mental health, and media guilty pleasures.
Editorial Reviews
About the Author
Richard Campbell; Christopher Martin; Bettina Fabos; Ron Becker
