Wow! eBook
Mass Communication Theory: Foundations, Ferment, and Future 7th Edition
Author(s): Ph.D. Baran, Stanley J. (Author), Ph.D. Davis, Dennis K. (Author)
- Publisher: Wadsworth Pub Co
- Publication Date: January 1, 2014
- Edition: 7th
- Language: English
- Print length: 408 pages
- ISBN-10: 0534637973
- ISBN-13: 9781285052076
Book Description
MASS COMMUNICATION THEORY: FOUNDATIONS, FERMENT, AND FUTURE, Seventh Edition, introduces readers to current and classical mass communication theories, and explains the media literacy movement in easily understood terms. This mass communication book also helps users develop a better understanding of media theory in order to play a role in the media industry’s future.
