Mash-up!: How to Use Your Multiple Skills to Give You an Edge, Make Money and Be Happier

“Mash-Up is an engaging look at how to adapt to the shifting demands of our working lives today.”, Phill Jupitus, Comedian/Broadcaster/Writer

“

“Ever wished you could do more than one job? Perhaps you want to keep your consulting role, but set up a children’s clothing e-tailer on the side. You’re not alone. Sanders’ & Sloly’s book highlights the rising popularity of plurality in one’s working life.

Easy on the eye and packed to the brim with examples of professionals who are living ‘the multidimensional life’, this is an inspiration read. The idea of jettisoning the traditional mindset of career ladders and jobs for life, for cherry-picked projects based on the things we love doing, is an appealing one. In the authors’ words “when you get it right, mashing it up is like throwing paint around in your playroom.” Now where did I put those overalls?”

“, Hannah Prevett, Elite Business Magazine

“The real art to mashing is pick business ideas that in some way feed into each other. It is the virtuous business circle” — David Hieatt, Entrepreneur/ Founder, Do Lectures/ Founder, Hiut Denim Co.

“A great read and useful part of your future plural career kit. A book for all that feel they’re a “jack of all trades & master of none”. Informative, concise, fun and easy to read – Mash Up contains both great case studies from people who have been successful living and working in a “mashed up” way and also concrete actions that you can implement in your own life right now. Both a motivator and a catalyst, this book contains some great takeaways to help you on your own “plural” journey.” — Will Jennings, Amazon

Ian Sanders is passionate about capturing and communicating ideas. He works with businesses turning their thinking into marketing content that tells a story across multiple platforms. His career has seen an obsession about ‘doing’, driven by curiosity and insight rather than a big plan.

Ian Sanders applies a rapid mindset to all projects, recognising that the value lies in execution. Through his own ideas and writing he’s on a mission to disrupt the business status quo. Ian contributes to the Financial Times and Monocle magazine’s audio channel Monocle 24. Author of four books, his work has inspired readers to change their lives; Tom Watson the British MP who famously challenged Rupert Murdoch, said “thanks Ian. You helped me rediscover the inner rebel”.

Having spent nearly two years training as a journalist with the BBC David Sloly was promptly fired on completion of his course for humiliating a politician. The story spread quickly through the industry; David became highly sought after and was quickly snapped up by the UKs first independent radio production company. It is there that he learnt the art of creating content that people valued.

David Sloly’s skill at capturing the imagination of an audience was used to great effect in creating award-winning content for Radio, TV and advertising. Some of the brands that he generated original ideas for include Smirnoff, Google and Sony. Some of the channels he worked for include MTV, The BBC (briefly) and Kiss100.

With Ian, David Sloly, wrote Zoom! The faster way to make your business idea happen. David is also a psychotherapist and hypnotherapist which gives him great insight into the human mind. He is particularly interested in behavioural economics, which he now couples with business and marketing with great effect. So, if an employer tries to fire him now, he simply hypnotises them into a state where they drastically increase his salary.