Wow! eBook
Life and Death Design: What Life-Saving Technology Can Teach Everyday UX Designers
Author(s): Katie Swindler (Author)
- Publisher: Rosenfeld Media
- Publication Date: 8 Jan. 2022
- Language: English
- Print length: 248 pages
- ISBN-10: 1933820845
- ISBN-13: 9781933820842
Book Description
Emergencies—landing a malfunctioning plane, resuscitating a heart attack victim, or avoiding a head-on car crash—all require split-second decisions that can mean life or death. Fortunately, designers of life-saving products have leveraged research and brain science to help users reduce panic and harness their best instincts. Life and Death Design brings these techniques to everyday designers who want to help their users think clearly and act safely.
Editorial Reviews
Review
“A must-read for anyone who designs in service to the real world.”
–Lauren Liss, Assistant Professor, Columbia College Chicago
–Lauren Liss, Assistant Professor, Columbia College Chicago
“Katie Swindler does a brilliant job of breaking down our stress response, with vivid stories that demonstrate how the systems we create can help or hinder at critical times.”
–Carolyn Chandler, coauthor, A Project Guide to UX Design and Adventures in Experience Design
“To gain amazing insight from Swindler’s excellent book, you don’t need to be someone who designs for people in extremis. You just need to be someone who designs for people under stress, which is, of course, everybody.”
–Jon Bloom, Ph.D., Staff Conversation Designer, Google
About the Author
Katie leads the experience strategy for Allstate online marketing products including the Allstate.com quoting experiences and My Account. Originally educated as a theatre director, she brings a unique perspective to digital work. She believes if brands wish to truly connect with consumers they must expand utility through emotion, and enhance technology with storytelling to create experiences that go beyond satisfaction to delight. Prior to joining Allstate, Katie was a UX Director at FCB Chicago where she was the UX lead on the 2016 global redesign of JackDaniels.com as well as leading experience design for many other clients such as Cox Communications, and Toyota Financial Services. Katie is an experienced presenter who has spoken on UX topics internationally at industry events such as SXSW Interactive, IXDA, 4A’s and PUSH.
