
Investment Euphoria and Money Madness: The Inner Workings of the Psychology of Investing for Financial Advisors and Their Clients
Author(s): Harry E. Gunn (Author)
- Publisher: Amacom Books
- Publication Date: April 12, 2000
- Language: English
- Print length: 248 pages
- ISBN-10: 0814405762
- ISBN-13: 9780814405765
Book Description
Written specifically for brokers, money managers, and investment professionals, this book provides a compelling view of the effect money has on human behavior, showing how to: make sound investment decisions — even under stressful circumstances — improve client relationships by understanding and recognizing various personalities and behaviors — help clients maintain psychological fitness for investing and more.
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