Inteational Marketing Management: Strategies, Concepts and Cases in Europe

Inteational Marketing Management: Strategies, Concepts and Cases in Europe

by: Glowik, Mario; Smyczek, Slawomir

Publisher: De Gruyter ( 2011-01-01 )

ISBN-13: 9783486597493

e-ISBN-13: 9783486709223

ISBN-10: 3486597493

Language: English