
Innovative Planning for Electronic Commerce and Enterprises: A Reference Model
Author(s): Cheng Hsu (Editor), Somendra Pant
- Publisher: Springer
- Publication Date: 15 Jan. 2014
- Language: English
- Print length: 196 pages
- ISBN-10: 1475784066
- ISBN-13: 9781475784060
Book Description
Preface. 1. Electronic Commerce and Enterprises. 2. Planning for Electronic Commerce. 3. Strategic Planning in General. 4. Evaluation of the Reference Model. 5. Putting the Reference Model to Work. 6. Some Ideas for a Supply Chain Enterprise. 7. An Internet Banking Plan for an Asian Bank. 8. Customer Service for Samsung Heavy Industries. 9. A Few More Thoughts. Appendix. References. Index.
Wow! eBook


