Wow! eBook
Innovation Management by Promoting the Informal: Artistic, Experience-based, Playful 2012th Edition
Author(s): Fritz Böhle (Editor), Markus Bürgermeister (Editor), Stephanie Porschen (Editor)
- Publisher: Springer
- Publication Date: 23 May 2012
- Edition: 2012th
- Language: English
- Print length: 244 pages
- ISBN-10: 3642280145
- ISBN-13: 9783642280146
Book Description
This book explores new approaches to successful innovation – with all uncertainty. Its focal points are management of the informal and a new perspective of human work: innovation work is based on artistic, experience-based and playful action.
The book helps recognize and utilize new success potentials for innovation in enterprises. It addresses managers and experts who are interested in promoting innovation in practice. Moreover, scientists will gather new interdisciplinary insights into innovation management and work organization from this book.
Editorial Reviews
From the Back Cover
This book explores new approaches to successful innovation – with all uncertainty. Its focal points are management of the informal and a new perspective of human work: innovation work is based on artistic, experience-based and playful action.
The book helps recognize and utilize new success potentials for innovation in enterprises. It addresses managers and experts who are interested in promoting innovation in practice. Moreover, scientists will gather new interdisciplinary insights into innovation management and work organization from this book.
