“The U.S. has two options, either of which will change the course of this country for years to come:
1. We can aggressively take steps to re-level the playing field—what President Obama in his State of the Union Address called out-innovating, out-educating, and out-building the rest of the world.
2. We can choose to ignore what’s happening—at our peril.”
—From Chapter 1 of Innovation in a Reinvented World
Following the economic collapse in 2008, the American people faced many challenges, including a diverse, aging social fabric; fearful businesses; risk-averse leaders; discouraged laborers; lessened educational funding; and rising healthcare costs, that have led us all to think, “Now what?”
Innovation guru Dee McCrorey puts the brakes on this speeding car, equipping businesses with effective techniques to prosper in this new, unfamiliar economy. Exploring ten essential steps that America’s Best of Breed companies live by, Innovation in a Reinvented World looks at the new reality in:
- Visions and values
- Entrepreneurship
- Navigation
- Responsible risk-taking
- Disruption and discontinuity
- Experimentation and exploration
- Innovation and invention
- Transition and training
- Networking and collaboration
- Execution
Along with a free multimedia online training program and real-world case studies, Innovation in a Reinvented World reveals how your organization can maintain sustainability and a responsible ROI—with a practical grasp on the modern economy.
Want to thrive in uncertain times? Think it’s time to revamp your business strategy? Whether you’re a business executive, industry thought leader, innovation catalyst, nonprofit catalyst, or human resource strategist, you can get started now with the proven guidance found in Innovation in a Reinvented World.
PRAISE FOR INNOVATION IN A REINVENTED WORLD
“Dee McCrorey provides a compelling blueprint for reinvigorating the innovative advantage of companies and other organizations. If business and policy leaders heed the straightforward road map for business success posited in this important new book, her unique insights may trigger a new golden era for American innovative leadership.”
―DAVID B. AUDRETSCH, Distinguished Professor and Ameritech Chair of Economic Development, Indiana University
“Never before has a business book been so engaging to read. It provides a straight-to-the-heart analysis of critical components to success that are actionable and applicable to all industries and levels of the organization. This book offers real-world case studies in addition to practical tools, which enable you to assess and implement within your own sphere of operation. It’s one of the few books that I will refer to on a regular basis.”
―HEATHER BRIEN, MBA, Chief Operating Officer, Voleon Capital Management
“This book is a must-read for game-changing business executives, managers, and entrepreneurs. Dee McCrorey clearly presents proven, practical steps for surviving and thriving in our fast and ever-changing economic environment. Readers will find the Best Practices interviews with successful business leaders to be insightful and an invaluable resource that can help guide the reinvention and transformation of their management practices and company.”
―DENNIS REKER, retired director, Worldwide Acquisitions and New Business Development, Intel Corporation
“Innovation in a Reinvented World is a must-read for every business leader and professional. Dee McCrorey has clearly outlined the future of business and the importance of embracing disruption and discontinuity for companies to be successful. In this groundbreaking book, there are critical insights and direction to understanding unique and unusual employee skill sets and reinventing organizations for major inevitable transitions. McCrorey’s timing is impeccable!”
―CHRISTINE ADZICH, Technology Sales Executive, Gartner; film and TV producer
About the Author
DEE MCCROREY is the innovation catalyst and Chief Risk Guru of Risktaking for Success, a consulting and training business launched after a 25-year career managing complex supply chains and leading global teams in software development and business re-engineering initiatives. Her entrepreneurial efforts resulted in millions of dollars of savings and the creation of new revenue streams for Fortune 500 companies. Combined with a passion for leading high-potential, high-risk programs, Ms. McCrorey earned a reputation as a turnaround expert, garnering a personal brand of someone who would “Fix, eliminate, or reinvent it.” A desire for greater influence in helping corporate leaders navigate and rebuild their organizations from fear-based workplaces to entrepreneurial environments motivated Dee to branch out on her own in 1997. The ensuing decade of Silicon Valley’s dot-com bust, the aftermath of 9/11, and the nation’s Great Recession validated the existence of a new reality and the necessity for innovating in a reinvented world.
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