
How to Do Business with Chinese People: A Practical Guide to Understanding China, Building Trust, Negotiating Deals, and Avoiding Costly Mistakes
Author(s): TSANG WINGSUN (Author)
- Publisher: Independently published
- Publication Date: July 5, 2026
- Language: English
- Print length: 685 pages
- ISBN-10: B0H7PQFF1G
- ISBN-13: 9798185573600
Book Description
How to Do Business with Chinese People is a practical guide for Western entrepreneurs, Amazon sellers, brand owners, consultants, service providers, and executives who want to understand China, build trust with Chinese counterparts, negotiate better deals, and avoid costly mistakes.
Inside, you will learn how Chinese business thinking works, why relationship-building often comes before contracts, how business dinners and informal signals affect trust, how to negotiate with Chinese suppliers, how to source from China without getting burned, how to sell to Chinese consumers, how to evaluate local partners, and how to spot future opportunities in China.
This book also explains regional differences, unwritten business rules, common supplier pressure tactics, and the practical steps Western businesspeople should take before placing orders, signing partnerships, or entering the Chinese market.
The final section includes a 90-day China action plan with checklists, scripts, scorecards, and decision tools to help readers move from curiosity to execution.
If you want a realistic, practical, and culturally informed guide to doing business with Chinese people, this book gives you the map, the warnings, and the tools to begin.
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