Wow! eBook
High Fashion Sews Up Another Market: Designers Targeting the Working Woman With Business Chic
Author(s): Gail Greco (Author)
- Publisher: The World and I Online
- Publication Date: October 29, 2013
- Language: English
- Print length: 6 pages
- ISBN-10: B00GB8KFIC
Book Description
High fashion, once the domain of the rich, is now affordable for the working woman, because of a recent turnaround in the fashion industry.
Prompted by an exploding market of professional working women searching for alternatives to mannish business suits, in 1982 Anne Klein and other designers developed second-tier lines or diffusions of their couture collections. Some designers opened their doors wide enough for every consumer to purchase their label.
