Wow! eBook
Global Business Management v2.0
Author(s): Sanjyot P. Dunung (Author)
- Publisher: FlatWorld
- Publication Date: January 1, 2024
- Language: English
- Print length: 600 pages
- ISBN-10: 1453342281
- ISBN-13: 9781453342282
Book Description
When purchased from FlatWorld (the publisher), this Color Print Textbook includes Online Access, Quizzes, Flashcards and Homework (if professor uses Homework system). Online textbook is accessible. This book covers all aspects of leading and managing a thriving global organization in an increasingly complex geopolitical environment. Its fresh, practitioner/academic perspective directly addresses the seismic changes taking place on global, national, and local levels that challenge long-held and fundamental assumptions about global trade, globalization, economics, and management. Not only does this book encompass all of the core fundamentals of business, international trade, and management, but is unique in its exploration of more than just the essentials. The author’s orientation is both strategic and entrepreneurial, and it speaks with authenticity to technologically savvy students who see national borders as bridges and not barriers. Moreover, Global Business Management develops students’ knowledge of international contexts preparing them to launch, run, and work in any organization that is global in scope or competes globally. The idea that management itself remains an evolving field underpins the book, reflecting the continuous disruptions of new ideas and technologies, as well as global political, economic, and social developments. To understand the new disruptions, the author strives to help students master the fundamentals and modern history of international management and global business. Version 2.0 reflects incremental and substantive changes in the global business environment, particularly in rapidly changing economies in emerging markets, based on issues such as geopolitical stresses, supply chains shifts, and technology advances.
