Wow! eBook
Game Design Secrets
Author(s): Wagner James Au (Author)
- Publisher: John Wiley & Sons
- Publication Date: 5 Oct. 2012
- Language: English
- Print length: 336 pages
- ISBN-10: 1118337743
- ISBN-13: 9781118337745
Book Description
This invaluable resource shows how to put into action the proven design and marketing techniques from the industry′s best game designers, who all started on a small scale. The book walks novice and experienced game designers through the step–by–step process of conceptualizing, designing, launching, and managing a winning game on platforms including Facebook, iOS, and the Web. The book is filled with examples that highlight key design features, explain how to market your game, and illustrate how to turn your design into a money–making venture.
- Provides an overview of the most popular game platforms and shows how to design games for each
- Contains the basic principles of game design that will help promote growth and potential to generate revenue
- Includes interviews with top independent game developers who reveal their success secrets
- Offers an analysis of future trends that can open (or close) opportunities for game designers
Game Design Secrets provides aspiring game designers a process for planning, designing, marketing, and ultimately making money from new games.
Editorial Reviews
From the Back Cover
Do What You Never Thought Possible to Market & Monetize Your iOS, Facebook and Web Games
When you open this book, you′ll feel as though you′re sitting down with an expert who is disclosing rare information about the essentials of successful game design. Wagner James Au shares knowledge garnered from his years of experience so that you can benefit from his tactics, strategies, and secrets for turning a passion for games into a money–making hobby or career. Covering all aspects of conception, design, deployment, and marketing, this book reveals helpful and advanced insight from the industry′s best game designers who all started small but ultimately designed some of the most popular games for the web, iOS, and Facebook.
The Insider′s Guide to:
- Understanding the differences between iOS, Facebook®, and the web as platforms
- Taking advantage of a wealth of resources for designing games
- Learning why successful games have such passionate followers who are eager to pay to play
- Projecting future trends and opportunities for gaming
- Gaining a solid understanding of the basic principles of gaming growth and revenue
- Marketing your game so that you can make money from it
The Secrets series reveals:
- Authoritative information in highlighted areas
- Exceptional advice in the margin notes
- Unique insight from years of author experience
- Rarely revealed tips and techniques
- Invaluable shortcuts and workarounds
- Insider Tips Expert advice to help you optimize design and marketing
- Valuable Insights Exclusive design lessons from top industry insiders
- Unbeatable Advice Real–world hits and misses and little–known tips and tricks
About the Author
Wagner James Au is an author, consultant, and game designer, and was lead writer/mission designer for City of Eternals, a Facebook–based MMO acquired by Electronic Arts. He′s written on the subject of gaming for Inside Social Games, Kotaku, and Wired. His blog New World Notes (nwn.blogs.com) covers gaming, 3D technology, and virtual culture.
