Fundraising for Nonprofits: Actionable Steps to Run High-impact Events, Maximize Fundraising, and Build Meaningful Awareness

The Ice Bucket Challenge raised $220 million for ALS research. What made it work — and how can your next event capture even a fraction of that impact?

For many nonprofits, half of annual revenue comes from fundraising events — which means the difference between an average event and a high-impact one is the difference between a stretched budget and a mission that actually moves forward.

Fundraising for Nonprofits is an actionable, step-by-step guide for nonprofit leaders, fundraising professionals, and volunteers who want every event — from a local bake sale to a large-scale gala — to hit its full potential.

Inside, you’ll discover:

• How to set realistic financial goals and budgets for every event you organize
• A comprehensive questionnaire to assess your resources and plan the most effective events
• Unique event ideas for every demographic and season, online and offline
• How to build an operations manual that keeps planning and post-event activities on track
• A step-by-step guide to setting up user-friendly event registration
• How to find, train, and retain great volunteers
• Common legal and technical pitfalls — and how to avoid them
• Sustainable practices for keeping donors engaged long after the event ends

Whether you’ve been fundraising for years or you’re planning your very first event, this guide gives you the recipe for fundraising success — so every event builds real awareness, real relationships, and real impact for your cause.

• Length: 220 pages, with checklists, templates, and case studies
• Format: step-by-step guidance with printable appendices
• Best for: nonprofit leaders, development staff, board members, and volunteers

Make sure every fundraising event makes the difference you want it to: Scroll up and click “Add to Cart” right now!