Why Flip a Coin? The Art and Science of Good Decisions: The Art and Science of Good Decisions: The Art and Science of Good Decisions in Everyday Life

Why Flip a Coin? The Art and Science of Good Decisions: The Art and Science of Good Decisions: The Art and Science of Good Decisions in Everyday Life book cover

Why Flip a Coin? The Art and Science of Good Decisions: The Art and Science of Good Decisions: The Art and Science of Good Decisions in Everyday Life

Author(s): H. W. Lewis (Author)

  • Publisher: Wiley
  • Publication Date: 13 Aug. 1998
  • Language: English
  • Print length: 224 pages
  • ISBN-10: 0471296457
  • ISBN-13: 9780471296454

Book Description

It is rare to come across a book that can truly be called fascinating, but here is one.-New Scientist Why Flip a Coin? What’s the best way to choose the right spouse? . . . How can I increase my chances of winning the office football pool? . . . By what process should I choose a candidate in the Senate race? . . . Could I possibly make more money playing poker instead of the stock market? Using examples gleaned from everyday life, noted physicist H. W. Lewis explains what science has discovered about the rules that govern good-and not-so-good-decision making. Full of provocative insights into human psychology and behavior, Why Flip a Coin? will leave you laughing-even as you’re learning. “Should you read this book or not? If you don’t read it you will surely miss out on Lewis’s flinty wit and sharp sense of irony. The choice is clear. You needn’t even flip a coin”-The Sciences “Lighthearted but far from flippant”-Amazon.com (Science Editor’s Recommended Book)

Editorial Reviews

From the Back Cover

“It is rare to come across a book that can truly be called fascinating, but here is one.”–New Scientist

Why Flip a Coin?

What′s the best way to choose the right spouse? . . . How can I increase my chances of winning the office football pool? . . . By what process should I choose a candidate in the Senate race? . . . Could I possibly make more money playing poker instead of the stock market?

Using examples gleaned from everyday life, noted physicist H. W. Lewis explains what science has discovered about the rules that govern good–and not–so–good–decision making. Full of provocative insights into human psychology and behavior, Why Flip a Coin? will leave you laughing–even as you′re learning.

“Should you read this book or not? If you don′t read it you will surely miss out on Lewis′s flinty wit and sharp sense of irony. The choice is clear. You needn′t even flip a coin.”–The Sciences

“Lighthearted but far from flippant.”–Amazon.com (Science Editor′s Recommended Book)

About the Author

H. W. LEWIS, Professor Emeritus of Physics at the University of California, Santa Barbara, received the 1991 American Institute of Physics Science Writing Award for Technological Risk. He is a member of the Defense Science Board and the President′s Nuclear Safety Oversight Committee.

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