Entrepreneurial Alertness: An Exploratory Study 2013th Edition

Entrepreneurial Alertness: An Exploratory Study 2013th Edition book cover

Entrepreneurial Alertness: An Exploratory Study 2013th Edition

Author(s): Zhineng Li (Author)

  • Publisher: Springer
  • Publication Date: 17 Oct. 2012
  • Edition: 2013th
  • Language: English
  • Print length: 164 pages
  • ISBN-10: 3642310974
  • ISBN-13: 9783642310973

Book Description

Entrepreneurial alertness plays an important role in the processes of opportunity exploration and exploitation. A central thesis of this dissertation is that opportunity creation requires a certain transformation of an individual entrepreneur’s mental schema. This study examines entrepreneurial alertness at the individual level. A comprehensive model of entrepreneurial alertness are created and tested via structural equation modeling on the basis of survey data from 1080 entrepreneurs in two coastal regions of P. R. China.

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From the Back Cover

Entrepreneurial alertness plays an important role in the processes of opportunity exploration and exploitation.

A central thesis of this dissertation is that opportunity creation requires a certain transformation of an individual entrepreneur’s mental schema.

A four-dimension structure of the entrepreneurial alertness construct is created, namely juxtaposing, unlearning, prospecting and embellishing.

A comprehensive model of entrepreneurial alertness are adopted and tested via structural equation modeling on the basis of survey data from 1080 entrepreneurs in two coastal regions of P. R. China.

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