Entrepreneurial Finance, 4th Edition
Author: Steven Rogers
Pages: 384 pages
Edition: 4
Language: English
Publisher: McGraw-Hill Education
Publication Date: 2020-05-12
ISBN-10: 1260461440
ISBN-13: 9781260461442
Book Description
Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product.
Get your business up and running―and keep it thriving―with the latest edition of the classic entrepreneurial resource
For over 20 years, Steven Rogers’s Entrepreneurial Finance has been the definitive guide to setting up and managing the financial aspects of any small- to medium-sized business. But how can today’s entrepreneurs learn to thrive in the most difficult economy in generations? In this long-awaited fourth edition, Rogers updates his classic content for the 21st century, revising every chart, graph, and case study to reflect the modern entrepreneurial landscape.
Inside, you’ll find the most up-to-date information on writing a growth business plan, compiling and understanding financial statements, making a company profitable, valuing a company, cash flow management, debt and equity financing, and much more. The book is also packed with brand-new content on such current topics as:
• Entrepreneurship and intrapreneurship models
• Raising venture capital in private markets
• Crowdfunding vs. crowdsourcing
• Financing for minorities and women
• Taking a job with an entrepreneurial firm
Along with real-world case studies and detailed analysis, all-new classroom materials for MBA students, and a streamlined approach that makes the material more accessible than ever, Rogers’s updated content demystifies the ever-changing world of entrepreneurial finance and guides you, step by step, through the process of maintaining steady profitability and business longevity.
Whatever business you run or plan to launch, this essential guide provides the tools you need to build a sturdy foundation that will support it for many years to come.
Contents
Preface
Acknowledgments
1FAQs on Entrepreneurship Television Shows
2The Entrepreneurial Spectrum
3Financial Statements
4Financial Statement Analysis
5 Cash Flow Management
6Valuation
7 Raising Capital
8Debt Financing
9 Equity Financing
10 Financing for Minorities and Women
11Taking a Job with an Entrepreneurial Firm
12 Intrapreneurship
13 Crowdfunding
14FAQs on Entrepreneurship Television Shows-with Answers
Conclusion
Notes
Index
About the Author
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