Wow! eBook
Dirty Little Secrets of Buzz: How to Attract Massive Attention for Your Business, Your Product, or Yourself
Author(s): David Seaman (Author)
- Publisher: Sourcebooks Inc
- Publication Date: January 1, 2008
- Language: English
- Print length: 221 pages
- ISBN-10: 1402213379
- ISBN-13: 9781402213373
Book Description
“Excellent reading for those who are interested in publicizing a cause, a book, a blog, or just about anything. “
Bookfoolery and Babble
“Seaman gave The Buzz some tips on how we could become internationally famous. If it doesn’t work, we’re going to hold a Paris Hilton rally.”
The Arizona Republic
“Seaman’s advice to politicians: “If you’re not cool, don’t try to be cool. Most people in their 20s and 30s don’t need [you] to make us laugh. We already have comedians who do it.”
TheHill.com
Practice the Black Art of BUZZ
Would you like to spark a media frenzy … for free? Do you want to jumpstart your sales and profile in a jaw-dropping way? How would you feel about unleashing your message on the entire world?
In Dirty Little Secrets of Buzz, veteran promotional stunt-planner David Seaman reveals a brand-new, counterintuitive approach to traditional marketing and PR. Find out how controversy, scandal-mongering, and social networking can turn your message into a viral sensation.
Inside are sixty-one secrets for getting millions of eyeballs turning toward you or your business, including:
- Enemies are more important than friends
- A dog and a blog can increase repeat customers
- Put MySpace, Facebook, and the social networking revolution to work for you
- Google juice: hot links from highly rated sites
- TV doesn’t make you – you make you
- Get ten thousand visitors for free through StumbleUpon
Dirty Little Secrets of Buzz is a powerful how-to collection of all the secrets no one talks about – secrets you won’t find in any other marketing book or program.
Editorial Reviews
Review
“What I like most about this book, though, isn’t necessarily all of the author’s fantastic ideas (and there are a lot of them) but the way David Seaman conveys all this great information. It really does seem as if he’s sharing everything he’s ever learned about getting the word out.” (
AllBusiness.com )“With just a MySpace account and a little ambition, fame – or infamy – is a few clicks away. David Seamen is the author of
Dirty Little Secrets of Buzz. He says the same tactics that keep celebrities in the public eye can help anyone, whether they want personal fame, or have a product, cause or business that could benefit from a few minutes in the spotlight.” (Associated Content )
