Data and AI Skills: Gain the Confidence You Need to Succeed

“It’s not often you encounter someone with Jordan Morrow’s depth of technical expertise and global reputation who is equally committed to bringing others along on the journey. He has that rare gift of translating the most abstract data and AI concepts into clear, relatable, and thought-provoking actions – and he brings the same clarity to his writing: direct, jargon-free, and grounded in real-world experience. Through his words, you feel as though he is speaking directly to you. He is generous with his knowledge, genuinely curious about the experiences of others, and deeply invested in elevating the field as a whole. You will not regret reading this book. It reflects the best of who he is, both as a data leader and as a human being.” ― Simone Pozniak, Head: Data and Analytics, Webber Wentzel

“Jordan Morrow’s Data and AI Skills cuts through the hype and delivers concrete guidance for professionals who need to understand and leverage AI responsibly. It’s a practical reference for building both the skills and the judgment to make AI work in real-world contexts.” ― Cecilia Dones, Founder and Chief Data Officer, 3 Standard Deviations

“Jordan Morrow is truly the Godfather of Data Literacy. The world needs to better understand the importance of data and its accuracy. Leaders need to understand that in order to get accurate data they need to empower their people to understand why they are creating data all day, every day. Morrow understands this and writes passionately about the subject in ways that non-technical folks can understand. With data in the modern world comes the inevitability of AI. AI isn’t going to cure the world’s ills overnight but it isn’t going away either, so we need to learn how to best utilize the power of AI for good. If you want to talk about data and AI, talk to Jordan Morrow.” ― Steve Taylor, Strategic Data Lead – Data, Digital & Technology, National Fire Chiefs Council, UK

“While most data and AI books focus on tools, models, and technical capability, this book boldly puts people at the centre. It’s about rewiring how we think, how we learn, and how we work. Jordan Morrow keeps you engaged and curious throughout, showing how personalization and human-centric design help individuals and organizations meet people where they are, build genuine confidence, make better decisions, strengthen collaboration, and solve real-world problems – without the burnout.” ― Rosanne Werner, CEO, XcelerateIQ