Contemporary Advertising, 15th Edition

2016-08-29 分类：经济学、管理学

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Contemporary Advertising

by: William F. Arens – Michael F. Weigold – Christian Arens

ISBN-10: 1259548155

ISBN-13: 9781259548154

Edition: 15th Revised edition
Released: 2016-04-01

Print length: (752 pages

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