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Colorwise: A Data Storyteller's Guide to the Intentional Use of Color
Author(s): Kate Strachnyi (Author)
- Publisher: O'Reilly Media
- Publication Date: 30 Nov. 2022
- Edition: 1st
- Language: English
- Print length: 150 pages
- ISBN-10: 1492097845
- ISBN-13: 9781492097846
Book Description
Data has become the most powerful tool in business today, and telling its story effectively is critical to decision making. Yet color is the most neglected tool in data visualization. With this book, author and DATAcated founder Kate Strachnyi provides the ultimate guide to the correct use of color for representing data in graphs, charts, tables, and infographics. Data and business analysts, data scientists, and others who design infographics and data visualizations will explore color tips and tricks, including the theories behind them and why they work the way they do.
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About the Author
Kate Strachnyi is the Founder of DATAcated, providing brand amplification for data companies. Kate has delivered several courses and presentations on data storytelling, dashboard techniques, and visual best practices. Additionally, Kate is the host of the DATAcated Conference (that gathers thousands of data professionals) and the DATAcated On Air Podcast. Kate was appointed a LinkedIn Top Voice of Data Science & Analytics in 2018 & 2019.
