Wow! eBook
The Business of Space: The Next Frontier of International Competition 1st ed. 2011 Edition
Author(s): L. Brennan (Author), A. Vecchi
- Publisher: Palgrave Macmillan
- Publication Date: June 6, 2011
- Edition: 1st ed. 2011
- Language: English
- Print length: 184 pages
- ISBN-10: 1349312177
- ISBN-13: 9781349312177
Book Description
Editorial Reviews
Review
'This is a most interesting and timely book led by one of the leading thinkers today in the fields of globalization and international business. It addresses a topic of immense potential benefit, and yet also myriad challenges, for humankind. The issues are wide-ranging: globalization, sustainability, technology, geopolitics. I urge you to read this carefully crafted book.' Professor John Mangan, Newcastle University, UK
'Brennan and Vecchi have succinctly captured the key pragmatic issues involved in transforming the vision of humanizing space . . . . NASAsponsored interplanetary logistics and supply chain projects are indications that the type of work and analysis accomplished by Brennan and Vecchi are both timely and essential.' Dr Shoumen Datta, Massachusetts Institute of Technology Affiliate, USA
'This book offers a comprehensive account of a not much studied industry that has not yet fully fulfilled its enormous business potential but is poised to acquire an even more central role in the 21st century global business landscape, with strong macroeconomic and political implications. An insightful reading for both academics and practitioners that will also be of value to policy-makers.' Professor Antonio Capaldo, University of the Sacred Heart, Milan, Italy
About the Author
DR ALESSANDRA VECCHI Research Fellow in the School of Business and in the Institute of International Integration Studies at Trinity College Dublin, Ireland. She has been recently appointed as a Senior Research Fellow in Fashion Management at the University of London Arts. She has worked on the SMART project which aimed to support intelligent business networking and consumer services based on information/knowledge sharing and collaboration across supply chain partners, capitalising on the fact that products are uniquely identified with the use of the RFID technology. She teaches at undergraduate and postgraduate level in the areas of international business and globalisation studies.
