
Building a TypePad Blog People Want to Read
Author(s): Scott McNulty (Author)
- Publisher: Peachpit Press Publications
- Publication Date: 29 July 2010
- Edition: 1st
- Language: English
- Print length: 272 pages
- ISBN-10: 0321624513
- ISBN-13: 9780321624512
Book Description
Today, it seems everyone―from multinational corporations to your kid’s second-grade teacher―has a blog. They all have one, in part, because they have information they want to share with others―from customers and clients to neighbors and parents. But to actually build a good blog―to create a blog people want to read―takes thought, planning, and some effort. From picking the right TypePad plan and working with domains to managing posts and building a community, creating a successful blog involves making critical decisions at each step. In this book by blogger extraordinaire Scott McNulty, you’ll learn how to:
- Set up your account and work with blog-specific settings.
- Customize your blog to fit your personal or business needs.
- Manage your site with TypePad’s Dashboard.
- Monitor and make sense of traffic.
- Work with pages and―of course―publish your posts.
- Deal with comments, manage trackbacks, and handle comment spam.
- Find a stock theme―or customize one yourself.
- Work with images and photos.
Editorial Reviews
About the Author
Scott McNulty is a simple geek living in Philadelphia. Scott has been blogging for a decade both professionally and personally. He’s been a happy TypePad user for seven years. More of Scott’s words can be found on his personal blog, blog.blankbaby.com, or at Macuser.com, where Scott is a senior contributor.
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