Bottom-Line Organization Development: Implementing and Evaluating Strategic Change for Lasting Value

, ..”a timely and helpful compendium of insights and tools for assessing OD interventions. It moves quickly beyond rhetoric for measurement to tools and techniques for doing so. OD and HR professionals engaged in any change initiative will be well served to learn and apply these ideas. General Managers who depend on rigorous assessment for investment decisions should require this book.”
– Dave Ulrich, Professor of Business, University of Michigan
, ..”addresses the question on the minds of managers everywhere. The evaluation of organization change is one of the least researched and most important topics in OD. In ‘Bottom-Line OD, ‘ Merrill Anderson makes an important contribution to organization change and development by providing a straightforward process, useful tools, and clear demonstration of the linkage between change and business results.”
– Chris Worley, Director, MSOD Program, Pepperdine University
“This book presents what the European business community has been looking for: making human capital measurable and manageable. Dr. Anderson’s thinking has caught the attention of many European business leaders about how best to measure the soft side of business — which is increasingly important to be competitive.”
– Stephan H. Oberli, President, SHO Coaching and Consulting, Liestal, Switzerland
“Organization leaders who have in the past wondered if they got real value from change initiatives now have a proven approach to get bottom-line value from change initiatives.”
– Jeanenne LaMarsh, LaMarsh & Associates, Inc.
“Employing the techniques and approach described in thisbook, we have made a compelling business case for key learning initiatives. This in turn has resulted in increased support and funding. We also have learned to approach initiatives with more discipline and build measurement right into the design.”
– David Vance, President, Caterpillar University

.,.”a timely and helpful compendium of insights and tools for assessing OD interventions. It moves quickly beyond rhetoric for measurement to tools and techniques for doing so. OD and HR professionals engaged in any change initiative will be well served to learn and apply these ideas. General Managers who depend on rigorous assessment for investment decisions should require this book.”
– Dave Ulrich, Professor of Business, University of Michigan
.,.”addresses the question on the minds of managers everywhere. The evaluation of organization change is one of the least researched and most important topics in OD. In ‘Bottom-Line OD, ‘ Merrill Anderson makes an important contribution to organization change and development by providing a straightforward process, useful tools, and clear demonstration of the linkage between change and business results.”
– Chris Worley, Director, MSOD Program, Pepperdine University
“This book presents what the European business community has been looking for: making human capital measurable and manageable. Dr. Anderson’s thinking has caught the attention of many European business leaders about how best to measure the soft side of business — which is increasingly important to be competitive.”
– Stephan H. Oberli, President, SHO Coaching and Consulting, Liestal, Switzerland
“Organization leaders who have in the past wondered if they got real value from change initiatives now have a proven approach to get bottom-line value from change initiatives.”
– Jeanenne LaMarsh, LaMarsh & Associates, Inc.
“Employing the techniques and approach described in this book, we have made a compelling business case for key learning initiatives. This inturn has resulted in increased support and funding. We also have learned to approach initiatives with more discipline and build measurement right into the design.”
– David Vance, President, Caterpillar University

…”a timely and helpful compendium of insights and tools for assessing OD interventions. It moves quickly beyond rhetoric for measurement to tools and techniques for doing so. OD and HR professionals engaged in any change initiative will be well served to learn and apply these ideas. General Managers who depend on rigorous assessment for investment decisions should require this book.”
– Dave Ulrich, Professor of Business, University of Michigan
…”addresses the question on the minds of managers everywhere. The evaluation of organization change is one of the least researched and most important topics in OD. In ‘Bottom-Line OD, ‘ Merrill Anderson makes an important contribution to organization change and development by providing a straightforward process, useful tools, and clear demonstration of the linkage between change and business results.”
– Chris Worley, Director, MSOD Program, Pepperdine University
“This book presents what the European business community has been looking for: making human capital measurable and manageable. Dr. Anderson’s thinking has caught the attention of many European business leaders about how best to measure the soft side of business — which is increasingly important to be competitive.”
– Stephan H. Oberli, President, SHO Coaching and Consulting, Liestal, Switzerland
“Organization leaders who have in the past wondered if they got real value from change initiatives now have a proven approach to get bottom-line value from change initiatives.”
– Jeanenne LaMarsh, LaMarsh & Associates, Inc.
“Employing the techniques and approach described in this book, we have made a compelling business case for key learning initiatives. This inturn has resulted in increased support and funding. We also have learned to approach initiatives with more discipline and build measurement right into the design.”
– David Vance, President, Caterpillar University