Beating Low Cost Competition: How Premium Brands can respond to Cut-Price Rivals
by: Ryans, Adrian; Ryans
Publisher: Wiley(2009/8/27)
Edition: 1
Language: English
ISBN-13: 9780470742976
e-ISBN-13: 9780470687611
Beating Low Cost Competition: How Premium Brands can respond to Cut-Price Rivals
by: Ryans, Adrian; Ryans
Publisher: Wiley(2009/8/27)
Edition: 1
Language: English
ISBN-13: 9780470742976
e-ISBN-13: 9780470687611
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