
Advocating Archives: An Introduction to Public Relations for Archivists
Author(s): Elsie Freeman Finch
- Publisher: Scarecrow Press
- Publication Date: 1 Dec. 1994
- Language: English
- Print length: 202 pages
- ISBN-10: 0810829355
- ISBN-13: 9780810829350
Book Description
Readers will benefit from practical advice on how to better serve the client in person, launch a fund-raising campaign, work with the media, market programs, organize programs around historical events, train and successfully use volunteers, and avoid the most common public relations errors by planning.
Editorial Reviews
About the Author
Elsie Freeman Finch has been a leader in the development of public relations and education programs for archives since she began her career in the mid-1960’s. Recently retired as manager of public education programs for the National Archives and Records Service, she also taught in secondary schools, university and adult education programs and worked in advertising and public relations firms.
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