The AI Playbook: Mastering the Rare Art of Machine Leaing Deployment (Management on the Cutting Edge)

by: Eric Siegel (Author)

Publisher: The MIT Press

Publication Date: 2024/2/6

Language: English

Print Length: 256 pages

ISBN-10: 0262048906

ISBN-13: 9780262048903

Book Description

In his bestselling first book, Eric Siegel explained how machine leaing works. Now, in The AI Playbook, he shows how to capitalize on it.”Eric Siegel delivers a robust primer on machine leaing, the key mechanism in AI. A forward-looking, practical book and a must-read for anyone in the information economy.”—Scott Galloway, NYU Ste Professor of Marketing and bestselling author of The Four”An antidote to today’s relentless AI hype—why some AI initiatives thrive while others fail and what it takes for companies and people to succeed.”—Charles Duhigg, author of bestsellers The Power of Habit and Smarter Faster BetterThe greatest tool is the hardest to use. Machine leaing is the world’s most important general-purpose technology—but it’s notoriously difficult to launch. Outside Big Tech and a handful of other leading companies, machine leaing initiatives routinely fail to deploy, never realizing value. What’s missing? A specialized business practice suitable for wide adoption. In The AI Playbook, bestselling author Eric Siegel presents the gold-standard, six-step practice for ushering machine leaing projects from conception to deployment. He illustrates the practice with stories of success and of failure, including revealing case studies from UPS, FICO, and prominent dot-coms. This disciplined approach serves both sides: It empowers business professionals, and it establishes a sorely needed strategic framework for data professionals.Beyond detailing the practice, this book also upskills business professionals—painlessly. It delivers a vital yet friendly dose of semi-technical background knowledge that all stakeholders need to lead or participate in machine leaing projects, end to end. This puts business and data professionals on the same page so that they can collaborate deeply, jointly establishing precisely what machine leaing is called upon to predict, how well it predicts, and how its predictions are acted upon to improve operations. These essentials make or break each initiative—getting them right paves the way for machine leaing’s value-driven deployment.A note from the author: What kind of AI does this book cover? The buzzword AI can mean many things, but this book is about machine leaing, which is a central basis for—and what many mean by—AI. To be specific, this book covers the most vital use cases of machine leaing, those designed to improve a wide range of business operations.

About the Author

In his bestselling first book, Eric Siegel explained how machine leaing works. Now, in The AI Playbook, he shows how to capitalize on it.”Eric Siegel delivers a robust primer on machine leaing, the key mechanism in AI. A forward-looking, practical book and a must-read for anyone in the information economy.”—Scott Galloway, NYU Ste Professor of Marketing and bestselling author of The Four”An antidote to today’s relentless AI hype—why some AI initiatives thrive while others fail and what it takes for companies and people to succeed.”—Charles Duhigg, author of bestsellers The Power of Habit and Smarter Faster BetterThe greatest tool is the hardest to use. Machine leaing is the world’s most important general-purpose technology—but it’s notoriously difficult to launch. Outside Big Tech and a handful of other leading companies, machine leaing initiatives routinely fail to deploy, never realizing value. What’s missing? A specialized business practice suitable for wide adoption. In The AI Playbook, bestselling author Eric Siegel presents the gold-standard, six-step practice for ushering machine leaing projects from conception to deployment. He illustrates the practice with stories of success and of failure, including revealing case studies from UPS, FICO, and prominent dot-coms. This disciplined approach serves both sides: It empowers business professionals, and it establishes a sorely needed strategic framework for data professionals.Beyond detailing the practice, this book also upskills business professionals—painlessly. It delivers a vital yet friendly dose of semi-technical background knowledge that all stakeholders need to lead or participate in machine leaing projects, end to end. This puts business and data professionals on the same page so that they can collaborate deeply, jointly establishing precisely what machine leaing is called upon to predict, how well it predicts, and how its predictions are acted upon to improve operations. These essentials make or break each initiative—getting them right paves the way for machine leaing’s value-driven deployment.A note from the author: What kind of AI does this book cover? The buzzword AI can mean many things, but this book is about machine leaing, which is a central basis for—and what many mean by—AI. To be specific, this book covers the most vital use cases of machine leaing, those designed to improve a wide range of business operations.